communication Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/communication/ Digital Marketing News: customer experience, social, mobile marketing Mon, 03 Jul 2023 07:34:41 +0000 en-GB hourly 1 https://www.marketingtechnews.net/wp-content/uploads/sites/6/2020/09/marketing-icon-60x60.png communication Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/communication/ 32 32 More than two-thirds of consumers being sent irrelevant messages by retail brands https://www.marketingtechnews.net/news/2023/jul/03/more-than-two-thirds-of-consumers-being-sent-irrelevant-messages-by-retail-brands/ https://www.marketingtechnews.net/news/2023/jul/03/more-than-two-thirds-of-consumers-being-sent-irrelevant-messages-by-retail-brands/#respond Mon, 03 Jul 2023 07:34:35 +0000 https://www.marketingtechnews.net/?p=108997 With the high street reporting negative sales for the first time in more than two years, it’s clear that retailers are continuing to face a challenging and competitive environment. Yet, at a time when positive and personalised experiences are more critical than ever, new findings reveal many retailers are not meeting the mark, with over... Read more »

The post More than two-thirds of consumers being sent irrelevant messages by retail brands appeared first on Marketing Tech News.

]]> https://www.marketingtechnews.net/news/2023/jul/03/more-than-two-thirds-of-consumers-being-sent-irrelevant-messages-by-retail-brands/feed/ 0 83% of consumers want to choose whether to receive comms by mail or email https://www.marketingtechnews.net/news/2022/may/06/83-of-consumers-want-to-choose-whether-to-receive-comms-by-mail-or-email/ https://www.marketingtechnews.net/news/2022/may/06/83-of-consumers-want-to-choose-whether-to-receive-comms-by-mail-or-email/#respond Thu, 05 May 2022 23:50:00 +0000 https://www.marketingtechnews.net/?p=107993 Although 42% of British consumers were encouraged to go paperless last year and nearly half were offered incentives to do so, only about 24% did, with just half of respondents happy to go paperless. This is according to a survey by Royal Mail Marketreach, which was the organisation’s biggest research programme in five years aimed... Read more »

The post 83% of consumers want to choose whether to receive comms by mail or email appeared first on Marketing Tech News.

]]> https://www.marketingtechnews.net/news/2022/may/06/83-of-consumers-want-to-choose-whether-to-receive-comms-by-mail-or-email/feed/ 0