Pepsi Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/pepsi/ Digital Marketing News: customer experience, social, mobile marketing Wed, 13 Jul 2022 14:34:07 +0000 en-GB hourly 1 https://www.marketingtechnews.net/wp-content/uploads/sites/6/2020/09/marketing-icon-60x60.png Pepsi Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/pepsi/ 32 32 PepsiCo martech leader unveils game-changing marketing strategies https://www.marketingtechnews.net/news/2022/jul/13/pepsico-martech-leader-unveils-game-changing-marketing-strategies/ https://www.marketingtechnews.net/news/2022/jul/13/pepsico-martech-leader-unveils-game-changing-marketing-strategies/#respond Wed, 13 Jul 2022 14:33:12 +0000 https://www.marketingtechnews.net/?p=108217 In a special edition Thinking Caps podcast, Tim Glomb, VP of Content and Data at Cheetah Digital, sits down with Chris Muscutt, Head of MarTech at PepsiCo, to discuss the ins and outs of relationship marketing. They share their take on common buzzwords and the use of zero- and first-party data and technology to power... Read more »

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