digital experience Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/digital-experience/ Digital Marketing News: customer experience, social, mobile marketing Wed, 01 Mar 2023 08:37:54 +0000 en-GB hourly 1 https://www.marketingtechnews.net/wp-content/uploads/sites/6/2020/09/marketing-icon-60x60.png digital experience Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/digital-experience/ 32 32 Most UK consumers will pay more to guarantee a great digital experience https://www.marketingtechnews.net/news/2023/mar/01/most-uk-consumers-will-pay-more-to-guarantee-a-great-digital-experience/ https://www.marketingtechnews.net/news/2023/mar/01/most-uk-consumers-will-pay-more-to-guarantee-a-great-digital-experience/#respond Wed, 01 Mar 2023 08:37:47 +0000 https://www.marketingtechnews.net/?p=108730 Despite the cost-of-living crisis, over half of UK consumers (59%) would be willing to pay more for a product of service if it guaranteed a positive digital experience. That is according to new research from FullStory, the leader in Digital Experience Intelligence (DXI). The research examines the link between digital experiences (DX) and profitability, incorporating data... Read more »

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