CIM Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/cim/ Digital Marketing News: customer experience, social, mobile marketing Tue, 21 Dec 2021 14:09:23 +0000 en-GB hourly 1 https://www.marketingtechnews.net/wp-content/uploads/sites/6/2020/09/marketing-icon-60x60.png CIM Archives - Marketing Tech News https://www.marketingtechnews.net/news/tag/cim/ 32 32 Marketers’ digital skills have declined during the pandemic https://www.marketingtechnews.net/news/2021/dec/21/marketers-digital-skills-have-declined-during-the-pandemic/ https://www.marketingtechnews.net/news/2021/dec/21/marketers-digital-skills-have-declined-during-the-pandemic/#respond Tue, 21 Dec 2021 14:09:21 +0000 https://marketingtechnews.net/?p=107750 Digital marketing skills have stagnated or declined during the pandemic, research from training body Target Internet, in association with the Chartered Institute of Marketing (CIM), has revealed. Their report has found that unlike many other sectors – which saw digital skills accelerated by the pandemic – the majority of digital marketing skills stagnated or declined... Read more »

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CIM: Vast majority of marketers optimistic for the industry post-pandemic https://www.marketingtechnews.net/news/2021/jul/07/cim-vast-majority-of-marketers-optimistic-for-the-industry-post-pandemic/ https://www.marketingtechnews.net/news/2021/jul/07/cim-vast-majority-of-marketers-optimistic-for-the-industry-post-pandemic/#respond Wed, 07 Jul 2021 03:26:00 +0000 http://marketingtechnews.net/?p=107159 As many as 71% of marketers believe that the COVID-19 pandemic has positively affected perceptions of their brands, according to a new report from the Chartered Institute of Marketing (CIM). The CMO 50 explored the views of 50 of the UK’s top marketers with regard to the long-term future of the marketing industry, finding that... Read more »

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